Sonic Guild Ball
A milestone experience
ACL Live at the Moody Theater, Austin TX
2,100 person seated awards show
Featuring a 20-band line up of Austin-based artists
Sonic Guild is a member-based non-profit on a mission to sustain the creation of new music. Now in their 10th year of operation, Good Wolf produced their annual year-end awards show, which has served as the stage to award over $3M in artist grants and to reveal their national rebrand including chapters in Seattle, Colorado and others coming soon all over the country.
The event was comprised of a four-hour show featuring 20 different artist performances, video presentations, grant announcements and the grand brand reveal, ending with a grand finale collaboration with over 100-musicians on stage at one time. Good Wolf was responsible for producing the entire event end-to-end from contracting the venue, all of the vendors, artists and outside production to create a seamless event experience.